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Make Pretty SlidesBuild Strategies That Win Rooms

Execution is commoditized. Strategy is the moat.

Assemble your product story, pressure-test it, and know your next move

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Full diagnosis in your first session · No credit card required

56% of startup failures are marketing-related.

34% stem from a lack of product-market fit, while 22% result from ineffective marketing.

— Failory

Strategy starts with validation—not promotion.

Only 1 in 3 CMOs see the ROI they expect from AI.

High-performing CMOs prioritize business outcomes, not just productivity.

— Gartner

Efficiency scales work. Strategy scales growth.

14% of startups fail because they can't acquire customers.

Products fail to reach, engage, and convert the right customers.

— CB Insights

Products don't win markets. Strategy does.

Speed Only Works in the Right Direction

The world's best strategists don't start with execution—they start with a destination

AI has commoditized execution. The companies that win won't be the ones that execute faster—they'll be the ones making better strategic decisions.

pompom is a modular strategy & decision intelligence platform that diagnoses product signals, recommends the highest-impact actions, and turns strategic insights into smart building blocks that, together, assemble a validated tech product marketing foundation designed to drive measurable business impact.

Built for startup founders, product marketers, and GTM teams ready to play a bigger strategic game.

Write Launch Email
Objection
Trend
Update Pricing
Opportunity
Build Battle Card
Diagnose Website
North Star
pompom home dashboard with business signals and persona signals

“Any conversation I have about innovation starts with the ultimate goal.”

— Sergey Brin, Google Co-Founder

Transform GTM Signals Into Your Next Best Move

Turn fragmented product data into strategic clarity with prioritized actionsthat guide your path to market success

Product Diagnosis

Product Diagnosis

Build a strategic source of truth

Define your product and goals to capture business, persona, market, and team signals that will direct your product marketing decisions

Strategy Maps

Strategy Maps

Turn gaps into focused priorities

Turn KPI gaps, OKRs, and new initiatives into actionable strategies with AI-guided brainstorming, analysis, and prioritization tools

Research Website
Extract from File
Transcribe Audio
Paste Text

Learning Intelligence

Grow contextual knowledge

Add customer interviews, competitor data, CRM intel, and sales feedback for insights that continuously sharpen with every new generation

Our Solution is for You
Teams that get the most value from this product
Pom 1 •Pom 2
SegmentNeed
Startup FoundersLaunch with structured strategies
Product MarketersBridge strategy and execution
Small TeamsMaximize impact with AI tools
Scaling BusinessesDrive measurable growth and ROI
AgenciesDeliver actionable marketing assets

Templates & Poms

Move from strategy to execution

Choose a specialized template, pick an audience, and generate expert modular marketing assets you can edit, export, and track to revenue

Build a Strategic Source of Truth

Business Signals
  • Track MRR, CAC payback, and conversion milestones
  • Compare actuals vs. goals across every key metric
  • Surface the revenue gaps that need PMM attention
  • Link marketing pushes directly to business outcomes
Business Signals
  • Spot gaps between current KPI performance and OKR targets
  • AI brainstorming turns each gap into a focused strategy map
  • Prioritize initiatives with AI-guided analysis and scoring
  • Learnings and patterns feed directly into future generations
Strategy Map detail
  • Real-world context is woven into generated frameworks
  • Personalized expert guidance and dashboard insights
  • Product knowledge compounds over time
  • Recommendations get smarter with every generation
Learning Intelligence
BusinessModel, revenue, distribution, etc.
ResearchIndustry, competitors, trends, etc.
SegmentationICP, personas, JTBD, signals, etc.
PositioningDifferentiation, use cases, etc.
MessagingTaglines, values, pitches, etc.
PricingStrategy, tiers, packaging, etc.
GTMGoals, channels, activities, etc.
EnablementBattle cards, one-pagers, etc.
ContentVideo scripts, emails, decks, etc.
GrowthImpact, attribution, retention, etc.
Business Strategy

Grow Every Deliverable Into a Living Strategic Asset

Modular Poms connect your product knowledge, strategy, and assets into an intelligent product marketing foundation that gets stronger with every decision

pompom OKR dashboardpompom Impact Pompompom Positioning Snapshotpompom UTM tracking panelpompom Ship for reviewpompom Pom Repository

Goal Alignment

Set your business goals, and get matched with the strategic Poms you need to move them forward—so you build around outcomes.

Connected Context

Every Pom understands the product it belongs to, who it targets, the business goals it supports, and where it fits in the buyer journey.

Evolving Strategy

Update one strategic building block, and every connected asset evolves with it—keeping your product marketing aligned.

Automation with Control

Generate, refine, iterate and translate with AI while maintaining complete human oversight over every strategic decision.

A/B Testing

Create parallel Poms with different approaches, and compare side by side which resonates most using the PMM AI Guide before scaling.

Centralized Knowledge

Store, search, version, and retrieve every Pom from one repository—so your best strategic work is never lost.

“Working on the right thing is probably more important than working hard.”

— Caterina Fake, Flickr Co-Founder

Turn Strategic Thinking Into Visible Influence

Collaborate on strategic narratives that align stakeholders, influence leadership,
and elevate your strategic value

Collaborate & Share

Collaborate with your team, then share links for stakeholder feedback—no account required to view or comment

  • Real-time team collaboration
  • One-click expiring share links for stakeholders
  • Inline comments and instant feedback
Share & Collaborate Interface

Export in Any Format

Export your work or copy it directly into other tools and AI generators

  • PDF, PPTX & Google Slides for one-pagers, decks, and presentations
  • HTML & Google Docs for emails, landing pages, and web content
  • CSV, Google Sheets, or Copy for spreadsheets, analysis, or AI tools
Export in Any Format - PDF Example

Fits Right Into Your Existing Stack

Pull context from your tools and turn it into ready-to-use product marketing assets

Google Drive
Google Docs
Google Sheets
Google Slides
PowerPoint
Excel
Adobe Acrobat
Gemini
ChatGPT
Claude
Perplexity

“We have to be really clear on what we want them to know about us.”

— Steve Jobs, Apple Co-Founder

Connect Theory to Practice

Master your craft with #TechPMMGuide AI guidance, step-by-step playbooks, and industry-proven tools that close the gap between knowing and doing

  • AI Guide

    In-app personalized expert chat and dashboard insights

  • Masterclass Videos

    Comprehensive learning experience for each app module

  • Complete Playbook

    Step-by-step frameworks for every PMM discipline

  • Practical Toolkit

    Designed slides and strategic sheets with real-world examples

  • SaaS Template

    Sharp Wix Studio website template for SaaS startups

Tech PMM Guide eBook
Masterclass Video
Guide AI Chat
Pam AI Diagnosis
Get #TechPMMGuide

“Be where the world is going.”

— Beth Comstock, General Electric Former Vice Chair

Become the Strategist Your Stakeholders Trust

Make your strategic expertise visible, your value undeniable, and your impact measurable

Founders & Early Teams

Founders & Early Teams

Launch with a complete PMM foundation—no previous experience required

  • Quick onboarding to PMM best practices
  • Templates that guide you through each step
  • AI assistance for strategic decisions
PMM & GTM Leaders

PMM & GTM Leaders

Scale your impact with AI-powered workflows and collaboration tools

  • Create more focused, aligned campaigns
  • Centralize your assets for continuous reuse
  • Prove ROI with goal and asset tracking
Consultants & Agencies

Consultants & Agencies

Deliver exceptional client work faster with reusable frameworks

  • Take on more clients simultaneously
  • Professional deliverables every time
  • Easy client collaboration & sharing

What impressed me wasn't how fast pompom generated a strategy—it was how confidently it challenged our assumptions. It uncovered strategic gaps we hadn't seen, prioritized what mattered most, and gave us a go-to-market plan we could actually trust and execute.

Ido Havilio

Founder, iLands.io

Ido Havilio
iLands.io

Frequently Asked Questions

Uncover answers to your top questions

pompom is a modular strategy & decision Intelligence platform for tech product marketing that starts with where you are and where you need to go, then diagnoses strategic gaps, prioritizes the highest-impact actions, and guides every decision, message, and campaign toward measurable business outcomes.
pompom is built for startup founders, product marketers, GTM teams, and consultants/agencies who are done making decisions without direction. Whether you're launching your first product, leading product marketing at a growing tech company, or managing strategy across multiple clients, pompom helps you set priorities, diagnose strategic gaps, align GTM decisions, and execute with confidence and conviction.
PMMaaS (Product Marketing Management-as-a-Service) is an AI-powered operating system for product marketing. It connects product knowledge, strategic diagnosis, decision-making, and execution into one continuous workflow—so every initiative starts with the right direction and drives measurable business outcomes.
A Pom (Product Marketing Orb) is a modular, AI-powered building block for your product marketing strategy. Each Pom captures a strategic decision—such as a positioning statement, pricing model, campaign sequence, or persona insight—and turns it into a reusable atomic unit you can create, edit, export, and track instantly. Together, Poms assemble your product marketing foundation, transforming disconnected documents into an intelligent, connected system where every decision strengthens the next.
The Repository is your central hub for every pom you create. It's a searchable, organized vault where you can instantly retrieve and manage your entire product marketing library. Filter by pom ID, module, template, or date to find exactly what you need. With built-in version history and archiving, the Repository ensures you never lose track of your strategic assets again.
pompom is designed for real workflows, with built-in collaboration and granular role management: your account is managed by the Controller (account creator), who handles billing and super-admin tasks, supported by Admins who oversee the organization and its members. At the product level, Product Owners manage work and assign team members as Editors or Viewers to collaborate with them. You can also loop in external stakeholders via shareable links that allow viewing and commenting without an account, and when it's time to deliver, export your work in any format or simply copy it to your clipboard for instant use.
Start by defining your KPIs and OKRs in the Pulse tab, so your product marketing efforts have clear goals. Then get pom suggestions by marketing funnel stage and create your assets. Every pom receives a unique tracking ID, and with the built-in UTM builder, you can track campaigns from creation to conversion. You can also run A/B tests by creating parallel poms with different approaches, and use attribution tracking to connect your PMM activities to conversions and revenue, and prove ROI.
1 AI-powered pom or small generation = 1 Credit. PMM AI Guide chat message = 3 Credits. Each seat includes a monthly allowance that rolls over up to 3x the original sum, but you can instantly buy a Credit Pack from a 50-credit Boost Pack to an 800-credit Mega Pack at any time—these purchased credits never expire.

Ready to Play a Bigger Strategic Game?

Join the next generation of product marketing leaders shaping the future of tech

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